RETAIL & TRAVEL
Drive retail loyalty with smarter Call Tracking, Call Management and Speech Analytics
Delacon empowers retail and travel brands to optimise marketing performance, manage high volumes of inbound calls and gain valuable insights – helping you capture more leads, enhance the customer journey, and increase repeat business.


Turn every call into a conversion with smarter Call Tracking, Call Management and Speech Analytics
Inbound phone calls are a powerful yet often untapped source of leads for travel and retail businesses. Whether customers are booking a holiday, comparing products, or finalising a purchase, they want fast, helpful answers.
Delacon’s Call Tracking, Call Management and Speech Analytics solutions help you understand where your calls are coming from, route them efficiently, and capture every opportunity—so you can deliver better experiences, close more sales, and make smarter marketing decisions.
Effortless Call Management, Call Tracking and Speech Analytics
to power success in your retail-focused industry
Optimise Marketing ROI
Track every call back to its source to measure campaign performance and allocate budgets effectively.
Enhance Customer Service
Never miss a call with advanced routing and real-time failover systems.
Gain Actionable Insights
Use Speech Analytics and Call Tracking to uncover trends, improve conversions, and refine sales strategies.
Save Time and Reduce Costs
Automate reporting, bidding and customer insights, so your team focuses on what matters most.
How Bridgestone optimised marketing and increased revenue

As a global leader in tires and vehicle services, Bridgestone partnered with Delacon to track, manage, and optimise over 150,000 calls/month to over 350 stores.
Key solutions delivered:
- Streamlined call routing to the nearest store using IVR.
- Reduced missed calls with automated alerts and dashboards.
- Enabled optimisation of marketing ROI by tracked calls from various marketing channels (e.g., Google Ads, GBP, Yellow Pages, SMS).
- Integrated with Google Marketing Platform and POS system to measure revenue from calls, track performance, reduce CPL/CPA and increase Return On Ad Spend.
- “Increased conversions of sales leads by identifing customer trends, by store, with automatic keyword spotting, call categorisation and sentiment analysis
- Delivered insights, customised dashboards, and ongoing support.

Proven success across
the Retail & Travel industries
Since 1996, Delacon has empowered retail giants, franchises, and SMEs with cutting-edge Call Tracking and analytics tools.






Your key tools
for retail success
Call Tracking
Track calls by channel, campaign, website source, search word, web page and more to measure and optimise performance and boost marketing ROI.
Call Management
Streamline customer service and help ensure calls are never missed with advanced routing and failover options.
Call Recording & Speech
Analytics
Automatically analyse customer conversations for insights to improve sales, service, compliance and operations.
SMS360
Streamline customer communication and increase conversions with automated SMS.
Professional Services
Access insights, training, and consulting to maximise impact and save time.
See how Delacon’ can’s Call Management solutions
can transform your inbound operations
From multinational franchises to local businesses, Delacon’s Call Management, Call Tracking and Speech Analytics platform helps businesses of all sizes achieve measurable results. Request your demo today and see the difference.